Recent Articles

Spring 2013 | Articles

Dispelling The Myths Of Online Marketing

  Dentists love technology… they really do!v
Recently a client spent a great deal of time excitedly walking me through all the things that he was able to do with CBT. While I generally had no idea what I was looking … READ MORE >

Spring 2013 | Articles

Positioning Your Practice For Success

Here is a typical scenario.   A family has just moved into your local community and they are starting to establish their new lifestyle. They are looking for a new dentist, so they call your dental office and ask the … READ MORE >

Summer 2012 | Articles


Marketing As A Team Sport – Is Your Team Ready To Comp...

With the veterinary industry becoming more competitive every day, you need to be running your practice more and more like a business.  After all, along with being a pet health care provider, you are also an entrepreneur who has a … READ MORE >

Summer 2012 | Articles


How Do Your Numbers Look So Far?

It’s a number driven world we live in.  How many calories did i consume today?  What was the score of the Blue Jays game last night?  What is his batting average?  What return am I getting with my investments? Your … READ MORE >

Spring 2012 | Dental


The Art Of Scarcity

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